We organized an exclusive event in Madrid to showcase Hisense products to journalists, influencers, and purchasing managers.

It was an immersive brand experience in an environment adapted to COVID protocols.

In an elegant open-plan space on Gran Vía, we built the Hisense House, a fully recreated home that showcased the brand’s appliances.

Guests were divided into small groups to ensure a personalized and safe experience. We offered picnic-style catering and designed guided tours through different areas of the house, including the kitchen, living room, laundry area, and a home cinema.