A congress that became a global trending topic
Summary
At Agencia Sensei, we managed the communication for the Third International Congress on Smart Tourist Destinations in Valencia, which was recognized as the European Capital of Smart Tourism 2022.
The event brought together over 700 in-person attendees and thousands more via streaming, with 80 international speakers.
We implemented the promotional campaign and provided media and social media coverage, as well as the development of all graphic and audiovisual support required throughout the congress.
Result
The congress became a global trending topic, with high participation and extensive coverage, enhancing Valencia’s image as a leader in smart tourism.
