Finding the best brand visibility in a highly saturated market

Finding the best brand visibility in a highly saturated market Summary As part of its expansion plan in Spain, Turkish Airlines needed an effective communication strategy in national media, focusing on its main hubs: Madrid, Barcelona, Valencia, Málaga, and Bilbao. We implemented 360º campaigns that covered digital media, magazines, cinemas, television, radio, and managed key […]

Bringing art to TikTok to connect with a younger audience

Bringing art to TikTok to connect with a younger audience Summary We created and managed the TikTok channel for the Centre del Carme from scratch. The goal was to explain contemporary art to new generations on TikTok and provide fresh, relevant content aligned with the museum’s essence. The channel was updated weekly with content about […]